There are approximately 5,000 registered training organizations in Australia according to the Australian Skills Quality Authority (ASQA). It is the fastest growing industry, by far. Many students are interested in mostly vocational education courses. These courses along with all the sought-after certifications are what Registered Training Organizations (RTOs) are offering. These institutions can offer many different types of certifications, from diplomas, certificates of different stages, to vocational graduate certificates. The range of fields and subjects presented is vast. With the law of offer and demand eternally present, the need for new RTOs is constantly present. It is a great time to start such an enterprise. So, let us go over the key points we need to take into account when starting up our own RTO agency.
RTOs, the acronym for Registered Training Organizations, are agencies that provide education with nationally (or internationally) recognized courses and qualifications. These enterprises include, but are not limited to, technical colleges, various private institutions, industry organizations, and individual businesses. Skill analysis, individual staff-training, development of custom-tailored programs, training, resources, assessments. These are just some of the services that can be associated with these agencies.
One of the factors to consider is that we need to offer as many courses as we can. If we do not, there are always plenty of others that will be glad to take away customers from us. Of course, it will never be possible to have them all, they are not Pokemons. So, specialization is a good strategy to employ. No matter the field of expertise we choose, the business around it should be built tall, rather than wide.
Another crucial factor, our courses should offer diplomas and degrees that are registered with the Department of education on the relevant subject. This does mandate certain prerequisites such as the recognition from either ASQA (Australian Skills Quality Authority) or some other relevant authority. Accredited qualifications are, by definition, recognized and accepted everywhere, even, most often, in other countries, as well. Our potential pupils need to realize that they will have an advantage when gaining entry into universities by receiving course credits. If the applied for courses and areas of expertise align, of course. Our trainers or teachers need to be officially qualified and have industry experience. If not, we might have a hard time transferring the knowledge to others, and that is what everyone is there for. If all of this seems too complicated, that might be because it really is. There are so many areas of expertise that need to be employed in order for this to actually work. Luckily, in this industry, there are plenty of agencies like TotalVET Solutions that offer professional help. And there is no shame in contacting such businesses to supplement ours.
The atomized, and heavily saturated market leaves little room for overlooked advantages that we might have gotten, but didn’t. Reputation just might be the key advantage that sets us aside from the majority. Of course, it relies on other factors being up to the task and to the customer’s satisfaction. Only then can we enjoy the benefits a good word being put in for us. On the other hand, remember, a bad word travels ten times faster than a good one. For this to come to fruition we need a feedback system. Enabling students to leave reviews, scores, and comments about the institution will have plenty of benefits. Not only will we be able to act upon criticism (positive and negative), but also it will give out students a sense of participation in their education.
Setting up an RTO can be a complicated business. There are plenty of technicalities and legalities to go through, but it is possible. With these basic principles around which we can work on, we are on our way to creating a stand-out RTO agency.
Add a Comment