The Australian Businesswomen’s network has released a fantastic podcast about gamification and business.

The podcast looks at how to increase engagement, loyalty and productivity with both employees and customers via social media platforms and also strives to pinpoint the definition of gamification itself. The guest speaker, Dr Jason Fox is the author of “Game On: Using Games to Execute Ideas & Accelerate Innovation”

Listen to the podcast here.

Mark is the General Manager of Power2Motivate APAC, delivering world class employee recognition and B2B loyalty programs to a wide range of clients.

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