Retaining key talent is a constant concern for all businesses – large and small. With new tools and technology leading the way, ensuring existing talent is happy and that they are performing is becoming much easier.
These days however, employees are more self-sufficient and when it comes to their progression, many people want to be masters of their own destiny in the workplace. The reality is however, that despite 72% of candidates now expecting their employers to be innovative in the way they develop and engage staff*, employee development strategies in many organizations fail to keep up with the realities of a multi-generational workforce. As a result many employees are finding it hard to adhere to career and job progression plans managed centrally and dictated by someone else.
However, there is hope. One trend which has evolved more recently is the introduction of gamification into workplace practices. Described by Gartner as the use of game mechanics and experience design to digitally engage and motivate people to achieve their goals, gamification is being introduced by businesses all over the world. From reward systems to career development applications, employers are taking a more experimental attitude to boosting morale in the workplace.
Much of this has been facilitated by the growth of personal mobile devices such as tablets and smartphones. By adding career development platforms to products people love and use in everyday life, it encourages higher levels of engagement and motivates staff to achieve their goals.
When you take a step back, essentially, the workplace replicates a game already. Players are often in competition with each other and this is a massive driver for a business. Implementing innovative applications which take the fundamental processes of game-playing and use them to enable employees to design, execute and monitor their own career is the future.
We cannot say for certain if this trend of gamification within talent management will take hold on a wider scale. What we do know is that companies who are receptive to new, innovative approaches to talent management, including the technologies that can help execute them, are more likely to see levels of employee satisfaction and engagement increase.
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